As you go through this process, keep these things in mind:
Know Your Audience
When creating content, knowing your audience is powerful. Knowing what entertains them, annoys them, or motivates them will help you create content that will make a lasting impression.
Embrace Creativity and Innovation
Creativity will help make your content piece more linkable! Whether it’s the topic, or how the content piece is laid out, it should be like no other piece of content.
Test Your Idea & Pivot if Needed
See if your link audience is even interested in participating
It Takes Time
This process takes time and effort! Between thinking of an idea that resonates with your audience, to reaching out link building prospects, you’ll need to set aside some time in order for this to be successful.