The Anatomy of a Killer Local Landing Page
Whether you're the owner of a specific franchise location, or a corporate marketer overseeing the online performance of your franchises, you know that SEO is vital to success. One of…
6 Universal truths of SEO for 2019 and Beyond
SEO is an ever-changing thing. In the past few years, it’s evolved as technology has changed. But for how much change the industry goes through, there are certain SEO truths…
How to get the Most out of an SEO Competitor Analysis
Creating an SEO competitive analysis is an important part of your business' overall performance in search engines. It helps to understand where your website falls in terms of SEO visibility.…
What Is E-A-T & Why Does it Matter for SEO?
What is E-A-T? It is an acronym that stands Expertise, Authority, and Trust, and it’s a concept that is becoming increasingly important in Google’s algorithm. By incorporating E-A-T into its…
40 Reasons Why Your Business Should Blog
Many people I talk to know that blogging is important for their business, but they don't know why it's important - and that the reasons to blog really depend on…