40 Reasons Why Your Business Should Blog

40 Reasons Why Your Business Should Blog

General, Small Business
Many people I talk to know that blogging is important for their business, but they don't know why it's important - and that the reasons to blog really depend on your business. Chances are, almost every website could benefit from having a blog in some way; it’s just a matter of determining your marketing goals and creating a strategy that supports them. There are so many ways to leverage your business' blog for a better online presence that goes beyond SEO. If you need some ideas on creating or revamping your blogging stratgey, here are 40 reasons to consistently blog for your business. Rank on informational keywordsAcquire backlinks to improve domain authorityGain referral traffic from other sites Increase social media engagement Educate your customers Demonstrate your expertise Seen as a…
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5 SEO New Year’s Resolutions for Your Business

5 SEO New Year’s Resolutions for Your Business

General
Regardless of how much you buy into setting personal New Year’s resolutions, the start of the new year is a great time to look into investing SEO for your business’s website. Here are 5 SEO New Year’s resolutions you should set out to do during the year: Target your website with highly relevant keywords Most pages on websites have something in their title tags, meta descriptions, and pages - but are they optimized for the right keywords that will bring users to your site? It’s important to use keywords that are highly relevant to your website, products or services. These types of keywords will rank higher in search results because you get more targeted, and in turn, you have a lot fewer competitors to go against on Google search results.…
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5 Google Chrome Plug-Ins Making SEO Faster, Better, Stronger

5 Google Chrome Plug-Ins Making SEO Faster, Better, Stronger

General
In a world powered by software, apps, and programs, SEO is an industry that is no different. SEO Chrome plug-ins can help improve your  SEO for both pros and beginners alike. Not only are Chrome plug-ins time-savers, but they are super helpful in presenting the data needed to move forward with SEO projects and campaigns. Here are my 5 SEO Google chrome plug-ins you should have installed, and how you can use them to improve your results.   Moz Bar Type of SEO: Off-Page SEO Key Attribute: Identifying Link Building Prospects MozBar is a free Chrome plugin that provides on-page access to Moz’s link metrics and site analysis tools. It measures the domain authority of websites on a search engine result or when on a website. In terms of seeing…
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Mark This Date: The Day I Launch My Business

General
July 16, 2018 - the day I fully and whole-heartedly dedicate my efforts to grow my business, full time. It isn’t the safe choice, but even if it’s risky, it means there’s a reward. It’s never the easy choice of leaving a job with a stable income and go into something that isn’t guaranteed, but it could be worth it. Nowadays, with advancements in technology over the past decade, there are more business ideas than ever. Not only does technology bring a lot of opportunity for new business, but it brings opportunity to advertise your business online. You reach a point in your career where you have enough experience doing what you’ve done. The hard part will be learning how to run a business; finding great clients, keeping clients happy,…
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